@inproceedings{77ffba359b164d599471085f612ef961,
title = "An integrated ('Unitas') approach to knowledge management strategy",
abstract = "Knowledge has become the central theme of organisational strategy research. The importance of knowledge in creating organisational value has been investigated from both the traditional resource (Grant 1996) and transaction cost (Liebeskind 1996) perspectives as well as the more contemporary constructivist viewpoints (Spender 1996a, 1996b). Yet authors remain ensconced in one camp or another, embracing dualism and contradiction in place of unity and oneness.",
keywords = "Dualism, Duality, Knowledge Based View (KBV), Knowledge Strategy",
author = "Fergal McGrath and Rebecca Purcell",
year = "2005",
language = "English",
isbn = "1905305060",
series = "Proceedings of the European Conference on Knowledge Management, ECKM",
pages = "308--315",
booktitle = "6th European Conference on Knowledge Management, ECKM 2005",
note = "6th European Conference on Knowledge Management, ECKM 2005 ; Conference date: 08-09-2005 Through 09-09-2005",
}