Cadbury's Salmonella Scare - A Case of Good or Bad Crisis Management

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Name
Publisher	Gower

Cite this

@inbook{2730bb00a838452fb824a5e4fd783cc7,

title = "Cadbury's Salmonella Scare - A Case of Good or Bad Crisis Management",

author = "C Carroll",

note = "<br \_moz\_editor\_bogus\_node=TRUE />",

year = "2009",

month = jun,

day = "1",

language = "English",

publisher = "Gower, Aldershot",

pages = "15--28",

editor = "A. Lindgreen and M. Hingley",

booktitle = "The Crisis of Food Brands",

}