Dixons Retail PLC: Planning for a MultiChannel Future

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	Undefined/Unknown
Title of host publication	Principles and Practice of Marketing
Publisher	McGraw-Hill Publications London
Pages	-
Edition	7th
Publication status	Published - 1 Jan 2013

Name
Publisher	McGraw-Hill

Cite this

@inbook{f1330481f1034455b0aaf0fa00b6f582,

title = "Dixons Retail PLC: Planning for a MultiChannel Future",

author = "Conor Carroll",

year = "2013",

month = jan,

day = "1",

language = "Undefined/Unknown",

publisher = "McGraw-Hill Publications London",

pages = "--",

booktitle = "Principles and Practice of Marketing",

edition = "7th",

}