Guest editorial: Reframing marketing priorities

Anne Marie Doherty, Finola Kerrigan, Lisa O'Malley

Research output: Contribution to journal › Editorial

Original language	English
Pages (from-to)	2649-2652
Number of pages	4
Journal	European Journal of Marketing
Volume	57
Issue number	10
DOIs	https://doi.org/10.1108/EJM-10-2023-989
Publication status	Published - 27 Nov 2023

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title = "Guest editorial: Reframing marketing priorities",

author = "Doherty, \{Anne Marie\} and Finola Kerrigan and Lisa O'Malley",

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TY - JOUR

T1 - Guest editorial

T2 - Reframing marketing priorities

AU - Doherty, Anne Marie

AU - Kerrigan, Finola

AU - O'Malley, Lisa

PY - 2023/11/27

Y1 - 2023/11/27

UR - https://www.scopus.com/pages/publications/85177646298

U2 - 10.1108/EJM-10-2023-989

DO - 10.1108/EJM-10-2023-989

M3 - Editorial

AN - SCOPUS:85177646298

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JO - European Journal of Marketing

JF - European Journal of Marketing

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