Guest editorial: Reframing marketing priorities

Research output: Contribution to journal › Editorial

Original language	English
Pages (from-to)	2649-2652
Number of pages	4
Journal	European Journal of Marketing
Volume	57
Issue number	10
DOIs	https://doi.org/10.1108/EJM-10-2023-989
Publication status	Published - 27 Nov 2023

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@article{d8aebeaaceb841f6b1eb59c49e920c33,

title = "Guest editorial: Reframing marketing priorities",

author = "Doherty, \{Anne Marie\} and Finola Kerrigan and Lisa O'Malley",

year = "2023",

month = nov,

day = "27",

doi = "10.1108/EJM-10-2023-989",

language = "English",

volume = "57",

pages = "2649--2652",

journal = "European Journal of Marketing",

issn = "0309-0566",

number = "10",

}

TY - JOUR

T1 - Guest editorial

T2 - Reframing marketing priorities

AU - Doherty, Anne Marie

AU - Kerrigan, Finola

AU - O'Malley, Lisa

PY - 2023/11/27

Y1 - 2023/11/27

UR - https://www.scopus.com/pages/publications/85177646298

U2 - 10.1108/EJM-10-2023-989

DO - 10.1108/EJM-10-2023-989

M3 - Editorial

AN - SCOPUS:85177646298

SN - 0309-0566

VL - 57

SP - 2649

EP - 2652

JO - European Journal of Marketing

JF - European Journal of Marketing

IS - 10

ER -