In more ways than one: The role of academic gatherings in theory building

Annmarie Ryan, Maria Holmlund, Jaana Tähtinen

Research output: Contribution to journal › Comment/debate

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@article{63fb2a61a9c44236a0d22fc9f7d3c118,

title = "In more ways than one: The role of academic gatherings in theory building",

author = "Annmarie Ryan and Maria Holmlund and Jaana T{\"a}htinen",

year = "2015",

month = jun,

doi = "10.1177/1470593115608077f",

language = "English",

volume = "16",

pages = "271--275",

journal = "Marketing Theory",

issn = "1470-5931",

number = "2",

}

TY - JOUR

T1 - In more ways than one

T2 - The role of academic gatherings in theory building

AU - Ryan, Annmarie

AU - Holmlund, Maria

AU - Tähtinen, Jaana

PY - 2015/6

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U2 - 10.1177/1470593115608077f

DO - 10.1177/1470593115608077f

M3 - Comment/debate

AN - SCOPUS:84968548485

SN - 1470-5931

VL - 16

SP - 271

EP - 275

JO - Marketing Theory

JF - Marketing Theory

IS - 2

ER -