TY - JOUR
T1 - Is Social Entrepreneurship an Untapped Marketing Resource? A Commentary on its Potential for Small Sports Clubs
AU - Gilmore, Audrey
AU - Gallagher, Damian
AU - O’Dwyer, Michele
N1 - Publisher Copyright:
© 2011, Copyright CCSBE/CCPME.
PY - 2011/1/1
Y1 - 2011/1/1
N2 - Over the years, there have been many discussions about the meaning of the term entrepreneur andhow we encapsulate entrepreneurial behaviour. Recent attempts to extend this thinking to the concept of socialentrepreneurship have undoubtedly added to this discussion. This commentary considers the value of sociallymotivated entrepreneurs to the not-for-profit sector and is based on the premise that social entrepreneurshipfocuses on bringing innovative solutions to socially related problems. The discussion will use the example ofSmall Sports Clubs to illustrate the key issues.
AB - Over the years, there have been many discussions about the meaning of the term entrepreneur andhow we encapsulate entrepreneurial behaviour. Recent attempts to extend this thinking to the concept of socialentrepreneurship have undoubtedly added to this discussion. This commentary considers the value of sociallymotivated entrepreneurs to the not-for-profit sector and is based on the premise that social entrepreneurshipfocuses on bringing innovative solutions to socially related problems. The discussion will use the example ofSmall Sports Clubs to illustrate the key issues.
UR - http://www.scopus.com/inward/record.url?scp=84957944003&partnerID=8YFLogxK
U2 - 10.1080/08276331.2011.10593522
DO - 10.1080/08276331.2011.10593522
M3 - Article
AN - SCOPUS:84957944003
SN - 0827-6331
VL - 24
SP - 11
EP - 15
JO - Journal of Small Business and Entrepreneurship
JF - Journal of Small Business and Entrepreneurship
IS - 1
ER -