| Original language | English (Ireland) |
|---|---|
| Pages (from-to) | 59-70 |
| Journal | Irish Marketing Review |
| Publication status | Published - 2002 |
Is the Internet dumbing down marketing
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
| Original language | English (Ireland) |
|---|---|
| Pages (from-to) | 59-70 |
| Journal | Irish Marketing Review |
| Publication status | Published - 2002 |