Marketing Tourism Destinations: Insights from a Narrative Approach

Research output: Contribution to conference › Paper

Original language	English (Ireland)
Publication status	Published - 2006
Event	Academy of Marketing Annual Conference, Marketing Excellence - London, United Kingdom Duration: 3 Jul 2006 → 6 Jul 2006

Conference	Academy of Marketing Annual Conference, Marketing Excellence
Country/Territory	United Kingdom
City	London
Period	3/07/06 → 6/07/06

Cite this

@conference{3969a767231b41c28762f6a8b1c6c24e,

title = "Marketing Tourism Destinations: Insights from a Narrative Approach",

author = "Maria Lichrou and Lisa O'Malley and Maurice Patterson",

year = "2006",

language = "English (Ireland)",

note = "Academy of Marketing Annual Conference, Marketing Excellence ; Conference date: 03-07-2006 Through 06-07-2006",

}