Metaphor and relationship marketing discourse

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	The Routledge Companion to Critical Marketing
Publisher	Taylor and Francis
Pages	243-255
Number of pages	13
ISBN (Electronic)	9781317247296
ISBN (Print)	9780367656089
Publication status	Published - 21 Sep 2018

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