Mystery as a Luxury Brand Signal

Christina O'Connor, Dean Creevey, Joseph Coughlan

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original languageEnglish (Ireland)
Title of host publicationSERVSIG
Publication statusPublished - 6 Jun 2024
EventSERVSIG - Bordeaux, France
Duration: 5 Jun 2024 → 8 Jun 2024

Conference

ConferenceSERVSIG
Period5/06/24 → 8/06/24

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