@inbook{27599252734745c584c09dfc1ab24e33,
title = "Reconsidering Business-to-Business Relationships: Multi-Dimensionality and Traces Left Behind",
abstract = "This paper elucidates the possibilities of using theoretical lenses from complexity theory in inter-organisational research to reconsider business relationships and to understand patterns of interaction and change within dyads. We consider two lenses; complex adaptive systems and dissipative structures, to reveal details that have been mostly obscured. These offer us understanding not only of the multi-dimensionality of business relationships in one point in time but also how traces of relationships may stretch their boundaries over time. The two lenses are discussed one at a time, with illustrative empirical examples, highlighting what comes to light when applying the lenses.",
keywords = "Complex Adaptive Systems, Dissipative Structures, Illustrative Empirical Examples, Inter-organizational Research, Left Behind",
author = "Annmarie Ryan and Jaana T{\"a}htinen",
note = "Publisher Copyright: {\textcopyright} 2016, The Academy of Marketing Science.",
year = "2016",
doi = "10.1007/978-3-319-19428-8_34",
language = "English",
series = "Developments in Marketing Science: Proceedings of the Academy of Marketing Science",
publisher = "Springer Nature",
pages = "127",
booktitle = "Developments in Marketing Science",
}