Original language | English |
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Title of host publication | Principles & Practice of Marketing, 4th Edition |
Editors | David Jobber |
Place of Publication | London |
Publisher | McGraw-Hill Publications London |
Pages | 735-739 |
Number of pages | 5 |
Edition | 4th |
Publication status | Published - 1 Sep 2004 |
The Battle over Safeway and the fight for UK retailer dominance
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review