THE ROAR OF THE CROWD How fans create electric atmospheres

Tim Hill, Robin Canniford, Giana Eckhardt, Stephen Murphy

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Abstract

The vibrant energy of mega-events lies in the electric atmosphere created by fans. This chapter delves into the social interactions that fuel these dynamic environments. It explores how organizers and fans co-create atmosphere before, during, and after events, emphasizing the importance of these collaborative efforts. As economies recover from the COVID-19 pandemic, understanding and enhancing the ambiance of mega-events is crucial for their success and lasting impact.

Original languageEnglish
Title of host publicationEvents and Society
Subtitle of host publicationBridging Theory and Practice
PublisherTaylor and Francis
Pages115-120
Number of pages6
ISBN (Electronic)9781040310588
ISBN (Print)9781032786216
DOIs
Publication statusPublished - 1 Jan 2025
Externally publishedYes

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